The EverNew
Changing
World of SEO AEO GEO LLMO AIO Search AI Search Buyers Audience Everything Discoverability
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Research

Research on how brands get discovered.


Published reports
12 steps From query to cited answer
May 2026

The State of SEO, AEO & GEO

How AI search decides which content to cite, and what to do about it. 39 beats with four interactive components built in.

Mechanism Vendor conflicts Retrieval GEO / AEO
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~90% Of AI citations come from off-site
May 2026

The Influenceable Web

Around 90% of the citations about your brand come from outside the website you own. How that part of the internet works.

Third-party citations Distribution Influence gap Communities
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13 weeks Before AI flags you as stale
May 2026

The Freshness Cliff

Around 50% of what AI cites was published in the last 13 weeks. Why recency became a gate, and how to stay on the right side of it.

Freshness 13-week window IndexNow Crawl budget Recency
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~37% Gemini & Perplexity misinformation rate
May 2026

Follow the Money

A field guide to the incentives behind the loudest AEO and GEO claims, so each one gets weighed before it gets acted on.

Incentives Vanity metrics Attribution Vendor claims
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~80% Of eCommerce revenue is still organic
May 2026

State of eCommerce discoverability

Where organic search, AI Overviews, and agentic commerce are taking eCommerce, with the data points that disagree called out.

Organic search AI Overviews AEO GEO Agentic commerce
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~58% Of agency leads still come from referrals
May 2026

State of agency discoverability

How B2B agencies get discovered now, across organic search, AI assistants, and the referral channels that are quietly contracting.

Agency SEO Referral decline AI discovery B2B search
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Upcoming research
State of B2B services discovery
In progress
State of B2B SaaS discovery
In progress
State of local retail discovery
In progress
State of B2C local services discovery
In progress
State of brand
In progress

About us

Momentic is the research and strategy agency behind these decks. We help brands get cited in AI search, found in organic search, and recommended on the websites buyers trust. Learn more at momenticmarketing.com.